The Economy of Valentine’s Day: Love costs!

Forbes Magazine published an infographic showing the economic dimension of love – every year more money is being spent on gifts in the USA – in total almost $19 billion in 2015.
Men spent on average as twice as much as women, especially for the classics candy, flowers, jewellery and a special date night. In spite of the critique about the shallow nature of Valentine’s Day, the popularity of the tradition is rising worldwide.

Valentine’s Day has its origin in the 14th century in England and is based on a romantic poem, no gifts included. Only in the mid-1800s, two entrepreneurs started to promote chocolates as a present for February 14th, since then love became pricier.

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